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Nike: Unlimited You

Brand

Nike

Creative Agency

Wieden+Kennedy

Media Agency

Mindshare, Razorfish, Wieden+Kennedy

1

Always #LikeAGirl – Keep Playing

Brand

Always

Creative Agency

Leo Burnett

Media Agency

Starcom Mediavest Group, Hearts & Science

2

#Pokemon20: Pokémon Super Bowl Commercial

Brand

Pokémon

Creative Agency

Omelet

Media Agency

MediaCom

3

Unlimited Future

Brand

Nike

Creative Agency

Wieden+Kennedy

Media Agency

Mindshare, Razorfish, Wieden+Kennedy

4

P&G Thank You, Mom - Strong | Rio 2016 Olympic Games

Brand

Procter & Gamble

Creative Agency

Wieden+Kennedy

Media Agency

Hearts & Science

5

Always #LikeAGirl - Girl Emojis

Brand

Always

Creative Agency

Leo Burnett

Media Agency

Starcom Mediavest Group

6

momondo – The DNA Journey

Brand

Momondo

Creative Agency

&Co

7

Dove | Beauty on your own terms #MyBeautyMySay

Brand

Dove US

Creative Agency

Razorfish

Media Agency

Mindshare

8

The Vaseline Healing Project & Viola Davis Help Heal Skin Worldwide

Brand

Vaseline

Creative Agency

BBH

Media Agency

Mindshare

9

Secret Deodorant | Ladies' Room | #StressTest

Brand

Secret

Creative Agency

Wieden+Kennedy

Media Agency

Wieden+Kennedy

10

For this special edition, these are the top watched ads among women with empowering messages. Ads are determined by an algorithm that factors in organic and paid views, watch time and audience retention. YouTube Global Data, Jan. 1, 2016 - Dec. 31, 2016.