of people who continued to shop after Christmas week used Search for holiday-related shopping.

of shoppers surveyed say they use Google to research a purchase they plan to make online .

of shoppers surveyed say they use Google to research a purchase they plan to make in-store or online.

More than half of shoppers surveyed say they use Google to discover or find a new brand.

of shoppers surveyed say they use Google to research a purchase they plan to make in-store.

of shoppers surveyed say getting shopping done as quickly as possible is important to them when deciding which brand or retailer to buy from.