44% of people planning summer trips anticipate using a mix of devices to plan their vacation. Appears In Summer travel trends: What search activity reveals about consumers' mindsets Related Data 60% of travel marketers surveyed believe using machine learning will allow their companies to gain a competitive advantage. 40% of marketers surveyed in the travel industry claim to currently use machine learning in their marketing efforts. Mobile sites that loaded in two seconds or less had a 15% higher conversion rate than the average mobile site. 46% of people who were planning a summer trip had not decided on their destination as of February. Watch time for tourism-related videos in the Philippines has increased over 90% in the last year. Mobile searches for "flights to ___" have grown by over 110% in the past 2 years (flights to vegas, flights to hawaii, flights to miami).
