Paid YouTube mobile advertising is 84% more likely to receive viewers' attention than TV advertising. Appears In Ad attention research: Effectiveness hinges on more than just reach Related Data Mobile searches for “best ___ games of ___” have grown by over 65% in the past two years (e.g., “best games of 2018,” “best ps4 games of all time,” and “best video games of all time”). Avg number of content pieces needed for media and entertainment mobile sites to display Avg. time for media and entertainment mobile sites to first byte Avg speed for media and entertainment mobile sites to display content Avg page weight for media and entertainment mobile sites (in bytes) 91% of smartphone users who reported playing games on their smartphones in the past month used apps to play games.
