The world of marketing is always moving. And staying on top of the latest trends and developments can feel much like a job in itself.
In Think with Google Firestarters, Neil Perkin, founder of U.K. consultancy Only Dead Fish, helps marketers keep pace by delving into the minds of some of the most inspirational leaders in the industry.
From service design expert Lou Downe, to behavioural scientist Richard Shotton, and creative brand strategist Helen Edwards, guests on this show are both interested and interesting — and their wide-ranging perspectives shed a new, often provocative light on what it means to be a marketer in a time of constant change.
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Check out our latest episode with Sam Conniff, author, entrepreneur, and founder of Uncertainty Experts. In this insightful conversation, he talks about the importance of humility, why we dislike uncertainty so much, and the need for embodied, as well as cognitive, decision-making.
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