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As interest in AI rises, we know that many marketers are exploring how they can use this technology to reach their digital marketing goals. With this in mind, we created a video series to answer marketers’ top questions about Google AI in under two minutes.
The path to purchase is often long and winding, making it increasingly difficult for marketers to identify the right moments to reach the right customers.
In this first episode of AI Explored, we break down how Google AI can help marketers like you overcome this challenge by spotting patterns in data, and using them to make smarter predictions to engage customers and strengthen your ads performance in real time.
Watch the next part of this video series to learn how to use first-party data to fuel your AI-powered campaigns, and uncover more AI-powered marketing insights on the Think with Google YouTube channel.