It’s no secret that parents lead full and busy lives. Running errands for a full house can be a juggling act, which is why Canadian parents expect digital to simplify their lives and are eager to try new technologies. The key to helping today’s moms and dads? Relevant, timely digital solutions.
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1 Google/Kelton, “Rising Consumer Expectations Study,” Dec 2016, Canada, Online study to a nationally representative sample of Canadians 18+, Parents (n=704), Non-parents (n=2,373).
2 Google/Kelton, “Rising Consumer Expectations Study,” Dec 2016, Canada, Online study to a nationally representative sample of Canadians 18+, (n=3,077).
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